International Business or Computers

International Business: A Managerial Perspective

Author: Ricky W Griffin

Bring the world into focus...

From supply chains to retail outlets, business activities are increasingly wired and global. To be prepared for this international marketplace, you must understand traditional business functions as they are influenced by geography, culture, and technology.

In the third edition of their internationally popular text, Ricky W. Griffin and Michael W. Pustay illustrate how successful managers must function in a competitive world.

FEATURES

Forty cases, many updated, plus eight comprehensive cases, integrated throughout the book.

New! Coverage of cultural and political forces affecting business.

More than forty maps, plus updated tables and graphs.

New! Three content boxes—"Wiring the World," "Venturing Abroad," and "Bringing the World into Focus"—highlight coverage of current issues related to technology, entrepreneurship, and doing business with a global perspective.

Four "Point-Counterpoint" features provide opposing perspectives on controversial business topics—global tobacco marketing, for example—and serve as launch pads for student discussion and research into hotly debated contemporary issues.

New! Updated student exercises, plus an FT.com activity.

JUST FOR YOU

• FINANCIAL TIMES: World business newspaper. Discounted student subscription rates to the Financial Times newspaper, which is free to adopting instructors.
• GLOBE: Global Landscape of Business Environment, an optional CD-ROM that can be packaged with the book, offers an electronic atlas with a variety of political and physicalmaps. Each of the nine geographic sections features content pertinent to students learning about international business, such as interactive exercises based on statistical data, culture and economics, plus a Geoconcepts section focusing the impact of geography on business decision making. (ISBN: 0-13-016285-X).

Booknews

A textbook for students who are not necessarily specializing in international business, and so are not familiar with many of the technical terms, but who will need at least to be aware of the global dimension, if not participate in it themselves, when they begin their management career. Leaves such details as international accounting to specialized texts and courses. No date is noted for the first edition; the second incorporates recent crises and bailouts, treaties and alliances, new cultural and management theories, and current technologies. Annotation c. by Book News, Inc., Portland, Or.

Book review: Customer Service or Rfid Field Guide

Computers: Information Technology in Perspective

Author: Larry Long

This tenth edition is a technology update intended to bring Computers abreast with a rampaging technology. About six Internet years pass in one real-time year, the elapsed time since the last edition. The tenth edition retains the same familiar look and feel as the ninth edition. However, it contains hundreds of changes needed to ensure that Long continues to be the most current introductory IT book available. Includes over 150 new or updated images that reflect the latest releases and innovations in software. Numerous new photos show new hardware and applications. Throughout the book, capacities and speeds for communications hardware, disks, RAM, processors, printers, and so on have been adjusted to reflect the state of the art. Provides essential information on hardware, Windows, and networking procedures, and on word processing, e-mail, and browser software. Expanded presentation of ethics; additional coverage of the Internet; and a new IT Illustrated section on careers gives readers an in-depth look at career opportunities for IT specialists and for IT-competent people. For anyone who wants to advance their personal computing experience and skills, and individuals considering careers as IT specialists.

Booknews

This textbook introduces the basic concepts of computer hardware and software. The authors overview the purpose of common software packages, processor design, storage devices, types of networks, Internet browsers, security measures, and business information systems. The tenth edition represents a technology update. Color photographs. Annotation c. Book News, Inc., Portland, OR

Booknews

This time-tested text for the newcomer to computer technology informs readers about PCs and related products, the Internet, basic vocabulary, and use of software and services. The seventh edition is modular and can be custom published to meet curriculum needs, e.g. the module on information technology concepts can be published alone or with any combination of the other two modules on living in an information society and business information systems. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Table of Contents:

	Preface to the Student
	Preface to the Instructor
	Getting Started	1
Ch. 1	The Technology Revolution	20
Ch. 2	Software	76
Ch. 3	Going Online	130
Ch. 4	Inside the Computer	170
Ch. 5	Storing and Retrieving Information	206
Ch. 6	Information Input and Output	238
Ch. 7	Networks and Networking	280
Ch. 8	IT Ethics and Healthy Computing	320
Ch. 9	Exploring the Cyberworld	354
Ch. 10	Information Systems	386
Ch. 11	Developing Business Information Systems	416
Ch. 12	Technology and Society	446
	Answers to Self-Check Questions
	Glossary
	Index